Hot Copy Podcast
Podcast Show Notes:
Discover the secrets of sending effective cold pitch emails to drum up more copywriting work.
Does cold emailing get you in a cold sweat? Is it something you’ve put off because you don’t want to be accused of being a spammer… Or face rejection, over and over again?
Many of us will find anything to do aside from sending a cold pitch email. We create and share content. We go to networking events. We participate in forums and FB groups where our ideal customers hang out.
All great marketing strategies but there comes a time when we need to get proactive about our lead generation.
Today’s episode features special guest, Laura Lopuch, and it will empower you to get on the front foot and start sending emails to bring in more work.
Tune in to learn:
The career Laura left to become a conversion copywriter
How she uncovered sending cold emails as her superpower
Whether cold emailing is just a numbers game (and how to win)
Tips on preparing to send an email to someone who you don’t know
The structure of an effective cold email
Surprisingly simple follow up tips
How to get your mojo right to send a great cold email